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  • The Secret Shopper Strategy
  • Why Your Estate Agency Needs a Market Response Plan (Before It’s Too Late)
  • How To Create a Culture that Turns a Staff Headache into a DreamTeam
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  • Fix Your Culture in 3 Months
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How to turn your ideas into profit

11 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, letting agent, live video, marketing, strategies, tips, winning instructions

We don’t have an information problem: we have an implementation problem.  Here’s how to implement for success. Are...

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Not your father’s marketing

11 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Valuesblog, email marketing, instructions, letting agent, strategies, tips

Over half a million people work in estate agency in the UK, probably three times the number employed...

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Online agents versus high street agents – whose side are you on?

11 years ago 4 years agoAgency Marketing, Brand and Positioningblog, communication strategy, instructions, tips, winning instructions

Estate agency, as we’ve known it, is changing.  Pre-internet, our job was to provide information; post-internet, it our...

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What they think of you

11 years ago 4 years agoDirect Mail, Recruitment and Trainingadvice, blog, communication strategy, live video, strategies, tips, winning insructions, winning instructions

When people ask you, “What do you do?”, what do you say? Do you say, “I’m an estate...

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Three of my BEST marketing secrets, just for you

11 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, live video, strategies, tips

Eleven years ago, I founded my consultancy business, HomeTruths. I had the crazy idea that homeowners needed independent...

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Highlights from future property tech

11 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Valuesinstructions, live video, strategies, tips, video, winning instructions

Just back from London at the weekend, where I had attended the second Property Tech Conference, hosted by...

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How do you get those wow images?

11 years ago 2 years agoCore Values, Property Marketingestate agent, instructions, live video, profit, strategies, tips, winning instructions

You’ve just been instructed on a terrific property.  The signed Agreement is tucked lovingly in your folder as...

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The three steps to success

11 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, live video, strategies, tips

Discover how to get your phone ringing with the right kinds of vendors so you can charge the...

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Why You Need a Marketing Funnel

11 years ago 2 years agoAgency Marketing, Brand and Positioning, Social Mediacommunication strategy, live video, strategies, tips, winning instructions

NB: Read to the bottom for an offer you can’t refuse……   Your marketing acts like a funnel,...

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Where have all your leads gone?

11 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Valuescreative marketing, live video, marketing, strategies, tips, winning instructions

So you don’t have enough leads, right? The phone isn’t ringing; your canvassing isn’t working; your print advertising...

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