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Recent Posts

  • Why Your Estate Agency Needs a Market Response Plan (Before It’s Too Late)
  • How To Create a Culture that Turns a Staff Headache into a DreamTeam
  • How to Create a Stylish Property Description Using AI
  • Fix Your Culture in 3 Months
  • Are we over-styling homes?
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letting agent

Running on word of mouth?

11 years ago 2 years agoAgency Marketinginstructions, letting agent, marketing, strategies, tips

Congratulations.  You have created a culture where people are happy to refer you to their family and friends,...

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How different are you?

11 years ago 2 years agoAgency Marketing, Brand and Positioningadvice, blog, letting agent, live video, strategies, tips, winning instructions

Most estate agents say they’re different, but are they, really? Here are six bullet points taken from an...

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How was it for you?

11 years ago 2 years agoAgency Marketingblog, creative marketing, letting agent, social media, tips, winning instructions

So how has 2014 been for you? Full of great new instructions, dream clients and a healthy bank...

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You get the clients you deserve

11 years ago 3 years agoAgency Marketing, Brand and Positioningcommunication strategy, letting agent, live video, tips, winning instructions

My youngest daughter – Tess – is heartbreakingly and very worryingly beautiful.  She has long blonde hair, and...

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Dealing with the social savvy seller – my top seven tips

11 years ago 2 years agoBrand and Positioning, Core Values, Property Marketingadvice, blog, instructions, letting agent, live video, strategies, tips

I was in a local café the other day for a meeting.  We ordered food, and my crabcakes...

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Unpack your service

11 years ago 3 years agoAgency Marketing, Brand and Positioning, Core Values, Direct Mail, Landlords, Social Mediaadvice, blog, letting agent, marketing, smashing the competition, social media

How to add huge value with a little show and tell Ask Mr and Mrs Joe Public what...

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The perfect valuation visit – Sam’s blueprint

11 years ago 2 years agoAgency Marketing, Community Building, Core Values, Direct Mail, Social Mediaadvice, blog, instructions, letting agent, winning instructions

At HomeTruths, we – that is, my consultants and I – offer a free consultation to homeowners who...

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Estate agents websites – My top 5 tips

11 years ago 2 years agoAgency Marketing, Core Values, Workflowadvice, blog, ContentMarketing, emarketing, estate agent, estateagent, instructions, letting agent, strategies

I’m working on a few estate agents’ websites at the moment, including one for a real estate agent...

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Does your website have a £300 million button?

11 years ago 2 years agoAgency Marketing, Email Marketing, Marketing, Productivity, Social Mediaadvice, blog, communication strategy, instructions, letting agent, marketing

No one likes bad websites. If you can’t find the information you’re looking for in a nano second,...

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First, locate your rabbit

11 years ago 2 years agoCore Values, Marketing, Productivity, Recruitment and Training, Winning instructionsadvice, blog, communication strategy, creative marketing, instructions, letting agent, marketing, winning instructions

In his film Phenomenon, John Travolta plays a character who gets hit by lightning, unexpectedly rendering him a...

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