The cost and reward of your integrity
As I sit across the kitchen table from Bob, I just know this isn’t going to work. Bob...
8 Rubbish reasons not to become a client of mine
“I don’t like Facebook”, said an agent to me recently. He works with one part-time admin, from a...
Your minimum viable market
We are all marketed to, all of the time. Most marketing is noisy, shouty and intrusive. It interrupts...
10 Key estate agency marketing predictions for 2017
Marketing is changing, and the speed of change is pretty mind-blowing. It was only 10 years ago that...
Be marketing fit
We often love our marketing ideas, and sometimes the more complex they are, the better we love them....
I bet you’ve never tried this instruction winner!
Guerrilla marketing is one of my favourite subjects, and with good reason. It’s all about being creative and...