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strategies

I don’t sell property – I sell viewings

11 years ago 2 years agoAgency Marketing, Direct Mail, Productivityadvice, blog, communication strategy, instructions strategies, marketing, strategies, tips, winning instructions

This was said to me yesterday, by Chris Wood of PDQ in Penzance (@PDQProperty on Twitter) and it’s...

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What’s your audience worth?

11 years ago 2 years agoAgency Marketing, Direct Mail, Productivityadvice, Agency Marketing, blog, creative marketing, Directmail, Facebookads, Productivity, PropertyMarketing, strategies, tips, winning instructions

Why your audience is your most valuable asset, and how to look after it I posted this picture...

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When did estate agents become marketers?

11 years ago 2 years agoAgency Marketing, Core Values, Direct Mail, Productivityadvice, blog, communication strategy, creating content, CustomerAcquisition, DigitalMarketing, Estateagents, profit, strategies, tips

An estate agent friend of mine asked me the other day, “Sam, give me a better term for...

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Who’s your pacemaker?

12 years ago 2 years agoBrand and Positioning, Customer Acquisition, Direct Mail, Estate Agency, Recruitment and Trainingblog, communication strategy, creating content, database, strategies

Do you ever watch the London Marathon or the Great North Run? I do, with a mixture of...

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What do estate agents say when asked “What do you do?”

12 years ago 2 years agoDirect Mail, Recruitment and Trainingblog, creating content, creative marketing, strategies, tips, winning instructions

What do you say, when someone asks you “What do you do?” Do you reply, “I’m an estate...

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Why you don’t need an app

12 years ago 2 years agoLead generation, Marketing, Productivity, Recruitment and Trainingadvice, creative marketing, estateagent, instructions, landlords, marketing, negotiation, smashing the competition, strategies, tips

Where’s your phone, right now? I bet that it’s not more than three feet from you; am I...

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