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Recent Posts

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instructions

What do you do with your 168 hours?

10 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Values, Direct Mailblog, instructions, landlords, live video, tips, winning instructions

We each of us have a brand new 168 hours every week to spend as we see fit....

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Are your clients a good fit?

10 years ago 3 years agoBrand and Positioning, Core Values, Property Marketingblog, instructions, live video, smashing the competition, strategies, tips

Good fit clients can give you a healthier bottom line and happier workforce. Find out how…. Whilst my...

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Estate agent marketing needs a new approach

10 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Values, Direct Mailblog, creating marketing, instructions, live video, strategies, tips, winning insructions

When I look at agent marketing – both property marketing, and brand advertising – I often despair. Most...

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How’s your diary?

10 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, live video, marketing, strategies, tips, winning instructions

How to prioritise the tasks that will bring you the results you want. Has anyone seen my weekend?...

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How to turn your ideas into profit

10 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, letting agent, live video, marketing, strategies, tips, winning instructions

We don’t have an information problem: we have an implementation problem.  Here’s how to implement for success. Are...

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Not your father’s marketing

10 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Valuesblog, email marketing, instructions, letting agent, strategies, tips

Over half a million people work in estate agency in the UK, probably three times the number employed...

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Online agents versus high street agents – whose side are you on?

10 years ago 3 years agoAgency Marketing, Brand and Positioningblog, communication strategy, instructions, tips, winning instructions

Estate agency, as we’ve known it, is changing.  Pre-internet, our job was to provide information; post-internet, it our...

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Calling all responders

10 years ago 2 years agoAgency Marketing, Brand and Positioning, Core Valuesblog, estateagent, instructions, live video, social media, strategies

Why everything you think you know about canvassing may be wrong, and how a simple mindset shift can...

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Morning Meetings – Time for Change?

10 years ago 3 years agoBrand and Positioning, Core Values, Property Marketingblog, email marketing, instructions, landlords, live video, winning instructions

Estate agent morning meetings are a staple of most offices, but could your meeting be costing you money?...

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Three of my BEST marketing secrets, just for you

10 years ago 2 years agoAgency Marketing, Brand and Positioningblog, instructions, live video, strategies, tips

Eleven years ago, I founded my consultancy business, HomeTruths. I had the crazy idea that homeowners needed independent...

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